Should you’ve spent any time in California, chances are high you’ve heard of Behavior Burger. Identified for its smoky chargrilled burgers and a menu that goes nicely past quick meals fundamentals, Behavior has grown from a single Santa Barbara burger stand right into a coast-to-coast chain.
It’s a kind of locations that manages to really feel each acquainted and a little bit elevated, with recent substances, cooked-to-order meals, and a fame that usually places it in the identical dialog as California burger legends.
Historical past and Progress
Behavior Burger & Grill began life as The Hamburger Behavior in Santa Barbara, California, on November 15, 1969. For many years it was a small, family-owned spot. In 1980, brothers Brent and Bruce Reichard bought the unique restaurant and ultimately expanded to a second location in 1996.
The true progress got here years later when exterior possession entered the image. Behavior went public, grew throughout Southern California, and ultimately unfold nationwide.
In 2020, Yum! Manufacturers — the father or mother firm of KFC, Taco Bell, and Pizza Hut — acquired the chain. 4 years later, in 2024, the corporate rebranded from The Behavior Burger Grill to Behavior Burger & Grill, a refined however essential change to highlight the number of choices past burgers.
What Makes Behavior Stand Out
Chargrilled Burgers – The signature Charburger is cooked over an open flame, giving it a smoky, backyard-style taste. The Charburger with Cheese was as soon as named the perfect burger in America by Shopper Studies (2014).
Expanded Menu – The “& Grill” a part of the identify isn’t simply branding. Behavior additionally serves grilled ahi tuna filet sandwiches, crispy hen, sirloin steak sandwiches, recent entrée salads, sides like tempura inexperienced beans, and frozen treats together with shakes and sundaes.
Contemporary Feels Good Philosophy – They emphasize recent, high-quality substances and cook dinner every thing to order.
Awards and Recognition
Behavior Burger has typically been in comparison with — and typically outshined — fellow California-born burger royalty. In reality, the Double Char has been topped Finest Quick Meals Burger in america by USA As we speak’s 10 Finest Readers’ Selection Awards a number of years working.
Behavior leaned into these wins with some playful advertising, even placing up billboards congratulating In-N-Out on ending second (or decrease). In a single current ballot, Behavior proudly held the #1 spot whereas In-N-Out sat at #4.
Behavior Burger in Miami
The Miami location was the chain’s second in Florida, following Delray Seaside. I made the drive as much as Delray when it first opened, and truthfully, it didn’t go away a lot of an impression. However I at all times imagine in second probabilities, even the best-run spots can have an off day.
On Tuesday, September 29, 2015, Behavior Burger opened its doorways in Miami (9971 W Flagler Avenue). The comfortable opening days even supported native charities, with the Purple Cross benefiting from the opening-day gross sales.
Behavior Burger (Miami) – Fast Information


Behavior Burger
📍 9971 W Flagler Avenue, Miami, FL
📞 (305) 229-0915
🌐 habitburger.com
📸 Instagram | Fb
🕒 Hours:
Mon–Solar: 10:30 AM – 10:30 PM
What I Ate




I began with a Double Charburger meal, including cheese, caramelized onions, and mayo, and eradicating the lettuce/tomato filler. That’s my means; you do you. The onion rings on the aspect? Crispy and spot-on.


Subsequent up, I added a BBQ Bacon Charburger. A number of bites in, I spotted it was lacking one thing. The answer was proper there at their pepper bar: jalapeños. Recreation changer.






Alongside, I sampled their limeades, extra onion rings (sure, dipped in ranch), and their much-talked-about tempura inexperienced beans. By the point the meals stored coming, I had to create space for a Santa Barbara Charburger (double char with cheese and avocado on grilled sourdough) to convey residence for Marcela. It was proper up her alley.




The Backside Line
Behavior Burger could not have the cult mystique of In-N-Out, however the meals holds its personal — and in some polls, outright beats it. With their chargrilled burgers, playful advertising swagger, and menu selection, it’s no surprise they’ve grown from one Santa Barbara store to a nationwide chain.
For Miami burger followers, the selection between Behavior Burger and PDQ (positioned in the identical strip mall) simply means one factor: present up hungry.