Why the Blue Negroni Is Displaying Up at Cocktail Bars

Nowadays, a Negroni isn’t only a Negroni. On paper, the three-ingredient, equal-parts formulation couldn’t be easier. However out within the wild, the drink has shape-shifted extra occasions than one can depend—its simplicity an invite for reinvention by a bartending group ceaselessly tinkering with the classics. However, apparently, it’s not sufficient to easily swap the bottom spirit or skew extra spirit-forward. 

I’ve been alongside for the trip because the drink has tried on rum, mezcal and sherry in lieu of gin; I welcome fluffy takes on the traditional and I personally can’t cease consuming the blanched model that has itself grow to be a contemporary traditional. (I desire it with mezcal and an extra-bitter gentian liqueur.) However now, one thing extra alarming is going down. Cocktail bars from coast to coast—from Completely happy Medium in San Diego to Temple Bar in New York—are taking the gin-bitter-vermouth formulation we’ve come to know and love and are inexplicably turning the ruby-hued traditional… blue. However why? Once I requested Sam Ross, co-owner of Temple Bar, his reply was easy: “Why not?” 


Whereas I can’t say I’ll be dashing so as to add a blue Negroni to my common rotation (the formulation for Temple Bar’s Blue Kampari™ is top-secret, anyway), right here’s what I will be making this week.

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